Bachelor of Arts, Major in Media and Communication: Sports Media Concentration
Sports Media
The Sports Media concentration prepares students to bring the excitement of sports to audiences everywhere. Students learn to report, produce, and create engaging content for traditional and digital platforms. Graduates are prepared for careers in sports broadcasting, sports journalism, and sports content production.
Requirements
All students declaring a major or minor in Media and Communication are required to receive a grade of C or better in all MCEM, MCFL, MCJR, MCOM, MCPA, and MCPD courses.
The University requires all undergraduate students to complete at least six hours of writing enhanced courses within the discipline, of which three hours must be advanced.
Additional information: Reference the Program Landing Page for additional information, such as cost, delivery format, contact information, or to schedule a visit.
| Code | Title | Hours |
|---|---|---|
| Bachelor of Arts, Major in Media and Communication: Sports Media Concentration | ||
| Core Curriculum | ||
| Component Area I (Communication) | 6 | |
| Component Area II (Mathematics) 1 | 3 | |
| Component Area III (Life and Physical Science) | 8 | |
| Component Area IV (Language, Philosophy, and Culture) 2 | 3 | |
| Component Area V (Creative Arts) | 3 | |
| Component Area VI (U.S. History) | 6 | |
| Component Area VII (Political Science/Government) | 6 | |
| Component Area VIII (Social and Behavioral Sciences) 3 | 3 | |
| Component Area IX (Component Area Option) 4 | 4 | |
| Degree Specific Requirements | ||
| Foreign Language: WOLC 1411, WOLC 1412, WOLC 2311, WOLC 2312 5 | 14 | |
| MATH 1342 | Elementary Statistics 1 | 3 |
| MCOM 1130 | Media Literacy 4 | 1 |
| MCOM 1307 | Introduction to Digital Social Media 3 | 3 |
| MCOM 1330 | Media, Culture and Society 2 | 3 |
| MCOM 1332 | Writing For Mass Media | 3 |
| MCOM 2371 | TV & Film Production | 3 |
| MCOM 3026 | Media Practicum | 1 |
| MCOM 4371 | Mass Media Law And Ethics | 3 |
| NGLI 1101 | Fundamentals of Research & Information Literacy | 1 |
| PHIL 2306 | Contemporary Moral Issues | 3 |
| Major: Foundation | ||
| MCJR 2362 | News Reporting | 3 |
| MCJR 3366 | Photojournalism | 3 |
| MCOM 1371 | Audio Production & Performance 4 | 3 |
| MCOM 3026 | Media Practicum | 2 |
| MCPD 3374 | Sports Media Production I | 3 |
| MCSM 1310 | Introduction to Sports Media | 3 |
| MCSM 2312 | Media, Sport and Social Impact | 3 |
| MCSM 3316 | Public Relations & Sports | 3 |
| Concentration: Emphasis Prescribed Electives | ||
| Students must select one Emphasis from the following: 6 | 15 | |
| Emphasis 1: Sports Journalism | ||
| Broadcast News Reporting | ||
| Copyediting for News | ||
| Broadcast Performance | ||
or MCSM 3317 | Sports Announcing & Commentary | |
| Mobile & Social Reporting | ||
| Sports Reporting | ||
| Emphasis 2: Sports Broadcast Production | ||
| Multi-Cam Studio Production I | ||
| Multi-Cam Field Production I | ||
| Sports Media Production II | ||
| Advanced Audio Production | ||
| Sports Announcing & Commentary | ||
| Emphasis 3: Sports Public Relations | ||
| Strategic Design for Public Relations and Advertising I | ||
| Principles Of Public Relations | ||
| Sales and Marketing | ||
| Social Media & Branding | ||
| Campaigns for Public Relations and Advertising | ||
| Option A, B, or a Minor 7, 8 | 15 | |
| Total Hours | 120 | |
- 1
MATH 1342 satisfies the Core Curriculum requirement for Component Area II (Mathematics).
- 2
MCOM 1330 satisfies the Core Curriculum requirement for Component Area IV (Language, Philosophy, and Culture).
- 3
MCOM 1307 satisfies the Core Curriculum requirement for Component Area VIII (Social and Behavioral Sciences).
- 4
MCOM 1130 and MCOM 1371 satisfy the Core Curriculum requirement for Component Area IX (Component Area Option).
- 5
Four courses in one World Language are required.
- 6
Students must select one Emphasis from the following: Sports Journalism, Sports Broadcast Production, or Sports Public Relations. All coursework must be taken under a single chosen Emphasis.
- 7
Students will select from Option A, Option B, or a Minor. Option A consists of 15 semester credit hours in one Subject Area, and Option B consists of 15 semester credit hours in Business or any minor of their choosing. Any Minor can be paired with this degree; however, a Minor choice with more than 15 SCH will increase the total number of SCH for the degree program above the stated 120 SCH.
- 8
Courses counted toward minors may not be applied to concentrations.
Notes
Students must earn a 2.0 minimum overall GPA in all coursework.
Students must meet a 2.0 minimum overall major GPA in all major coursework.
Students must earn a 2.0 minimum SHSU GPA in all coursework.
Students must meet a 2.0 minimum SHSU major GPA in all major coursework.
All Media and Communication majors and minors must earn a grade of "C" or better in each Media and Communication course.
| First Year | |||
|---|---|---|---|
| Fall | Hours | Spring | Hours |
| ENGL 13011 | 3 | BIOL 1436 | 4 |
| HSTY 13012 | 3 | ENGL 13021 | 3 |
| MATH 13423 | 3 | HSTY 13022 | 3 |
| MCOM 13304 | 3 | MCOM 1332 | 3 |
| MCOM 13715 | 3 | MCSM 1310 | 3 |
| 15 | 16 | ||
| Second Year | |||
| Fall | Hours | Spring | Hours |
| Component Area III | 4 | MCOM 11305 | 1 |
| MCJR 2362 | 3 | MCOM 2371 | 3 |
| MCOM 13076 | 3 | MCOM 3026 | 1 |
| NGLI 1101 | 1 | MCSM 2312 | 3 |
| WOLC 14117 | 4 | POLS 23058 | 3 |
| WOLC 14127 | 4 | ||
| 15 | 15 | ||
| Third Year | |||
| Fall | Hours | Spring | Hours |
| Component Area V | 3 | Concentration: Emphasis Prescribed Electives9 | 3 |
| Concentration: Emphasis Prescribed Electives9 | 3 | MCJR 3366 | 3 |
| PHIL 2306 | 3 | MCOM 3026 | 2 |
| POLS 23068 | 3 | Option A, B, or a Minor9 | 3 |
| WOLC 23117 | 3 | WOLC 23127 | 3 |
| 15 | 14 | ||
| Fourth Year | |||
| Fall | Hours | Spring | Hours |
| Concentration: Emphasis Prescribed Electives9 | 3 | Concentration: Emphasis Prescribed Electives9 | 6 |
| MCPD 3374 | 3 | MCOM 4371 | 3 |
| MCSM 3316 | 3 | Option A, B, or a Minor10 | 6 |
| Option A, B, or a Minor10 | 6 | ||
| 15 | 15 | ||
| Total Hours: 120 | |||
- 1
Satisfies the Core Curriculum requirement for Component Area I (Communication).
- 2
Satisfies the Core Curriculum requirement for Component Area VI (U.S. History).
- 3
Satisfies the Core Curriculum requirement for Component Area II (Mathematics).
- 4
Satisfies the Core Curriculum requirement for Component Area IV (Language, Philosophy, and Culture) and the Degree Specific Requirements.
- 5
Satisfies the Core Curriculum requirement for Component Area IX (Component Area Option) and the Degree Specific Requirements.
- 6
Satisfies the Core Curriculum requirement for Component Area VIII (Social and Behavioral Sciences) and the Degree Specific Requirements.
- 7
Four courses in one World Language are required.
- 8
Satisfies the Core Curriculum requirement for Component Area VII (Political Science/Government).
- 9
Students must select one Emphasis from the following: Sports Journalism, Sports Broadcast Production, or Sports Public Relations. All coursework must be taken under a single chosen Emphasis.
- 10
Students will select from Option A, Option B, or a Minor. Option A consists of 15 semester credit hours in one Subject Area, and Option B consists of 15 semester credit hours in Business or any minor of their choosing. Any Minor can be paired with this degree; however, a Minor choice with more than 15 SCH will increase the total number of SCH for the degree program above the stated 120 SCH. Courses counted toward minors may not be applied to concentrations.
Notes
Students must earn a 2.0 minimum overall GPA in all coursework.
Students must meet a 2.0 minimum overall major GPA in all major coursework.
Students must earn a 2.0 minimum SHSU GPA in all coursework.
Students must meet a 2.0 minimum SHSU major GPA in all major coursework.
All Media and Communication majors and minors must earn a grade of "C" or better in each Media and Communication course.
Concentration Emphasis Options
Emphasis 1: Sports Journalism
| Code | Title | Hours |
|---|---|---|
| Concentration: Emphasis Prescribed Electives 9 | ||
| MCJR 3361 | Broadcast News Reporting | 3 |
| MCJR 3364 | Copyediting for News | 3 |
| MCJR 3365 | Broadcast Performance | 3 |
| or MCSM 3317 | Sports Announcing & Commentary | |
| MCJR 4365 | Mobile & Social Reporting | 3 |
| MCJR 4367 | Sports Reporting | 3 |
Emphasis 2: Sports Broadcast Production
| Code | Title | Hours |
|---|---|---|
| Concentration: Emphasis Prescribed Electives 9 | ||
| MCPD 3373 | Multi-Cam Studio Production I | 3 |
| MCPD 3379 | Multi-Cam Field Production I | 3 |
| MCPD 4374 | Sports Media Production II | 3 |
| MCPD 4376 | Advanced Audio Production | 3 |
| MCSM 3317 | Sports Announcing & Commentary | 3 |
Emphasis 3: Sports Public Relations
| Code | Title | Hours |
|---|---|---|
| Concentration: Emphasis Prescribed Electives 9 | ||
| MCPA 2382 | Strategic Design for Public Relations and Advertising I | 3 |
| MCPA 3381 | Principles Of Public Relations | 3 |
| MCPA 3388 | Sales and Marketing | 3 |
| MCPA 4385 | Social Media & Branding | 3 |
| MCPA 4390 | Campaigns for Public Relations and Advertising | 3 |
The Texas Higher Education Coordinating Board (THECB) marketable skills initiative is part of the state’s 60x30TX plan and was designed to help students articulate their skills to employers. Marketable skills are those skills valued by employers and/or graduate programs that can be applied in a variety of work or education settings and may include interpersonal, cognitive, and applied skill areas.
The BA in Media and Communication: Sports Media Concentration is designed to provide graduates with the following marketable skills:
- News reporting and writing, including how to conduct interviews, cover games in person and write stories on deadline.
- Shooting and producing sports content, including live sports production and sports announcing and commentary.
- Handling public relations and creating social media for sports.
- Producing and creating content in various capacities for sports teams.
