Bachelor of Science, Major in Agricultural Communications
This program is designed to meet the needs of students desiring a program of study in agricultural journalism, media (electronic, social, broadcast), public relations, advertising, or several other fields of study. While no minor is required, advanced elective courses permit the student to have a stronger concentration in a particular area of interest.
| Code | Title | Hours |
|---|---|---|
| Bachelor of Science, Major in Agricultural Communications | ||
| Core Curriculum | ||
| Component Area I (Communication) | 6 | |
| Component Area II (Mathematics) 1 | 3 | |
| Component Area III (Life and Physical Science) | 8 | |
| Component Area IV (Language, Philosophy, and Culture) 2 | 3 | |
| Component Area V (Creative Arts) | 3 | |
| Component Area VI (U.S. History) | 6 | |
| Component Area VII (Political Science/Government) | 6 | |
| Component Area VIII (Social and Behavioral Sciences) 3 | 3 | |
| Component Area IX (Component Area Option) 4 | 4 | |
| Degree Specific Requirements | ||
| MATH 1324 | Mth for Mngl Decision Making 1 | 3 |
| MATH 1342 | Elementary Statistics | 3 |
| Major: Foundation | ||
| ACOM 3360 | Communication Skills for Agriculturists | 3 |
| AGBU 2317 | Principles of Agri Economics | 3 |
| AGBU 2385 | Analysis of the Agr Sector | 3 |
| AGBU 3361 | Agribusiness Org & Mgt | 3 |
| AGBU 4340 | Agribusiness Marketing | 3 |
| or AGBU 4363 | Agricultural Sales & Consulting | |
| or AGBU 4386 | Agriculture & Food Policy | |
| AGRI 1131 | Intro to Pro Leadership Skills | 1 |
| AGRI 1309 | Computers in Agriculture (or approved substitute) | 3 |
| or CSTE 1330 | Introduction to Computers | |
| AGRI 4120 | Professional Career Skills | 1 |
| AGRI 4388 | Prin of Ag Leadership/Comm Dev | 3 |
| ANSC 1319 & ANSC 1119 | Animal Science and Animal Science Laboratory | 4 |
| ANSC 2360 | Animals and Society 3 | 3 |
| ANSC 3363 | Anatomy & Physiology of the Domestic Animal | 3 |
| ANSC 3376 | Meat Science | 3 |
| or ANSC 4398 | Animal Diseases & Public Hlth | |
| or AGRI 4350 | Agricultural Biosecurity | |
| PLSC 1307 & PLSC 1107 | Plant Science and Plant Science Laboratory | 4 |
| Major: Prescribed Electives | ||
| 17 hours Advanced Electives from: ACOM, AGBU, AGED, AGET, AGRI, ANSC, EQSC, PLSC or WMGT | 17 | |
| MCOM 1330 | Media, Culture and Society 2 | 3 |
| MCOM 1332 | Writing For Mass Media | 3 |
| MCOM 1371 | Audio Production & Performance 4 | 3 |
| MCOM 2371 | TV & Film Production | 3 |
| MCPA 2382 | Design for PR & Advertising | 3 |
| MCPA 3381 | Principles Of Public Relations | 3 |
| MCPA 3383 | Writing for PR & Advertising | 3 |
| MCPA 3388 | Sales and Marketing | 3 |
| Minor: Not Required 5, 6 | ||
| Total Hours | 120 | |
- 1
MATH 1324 satisfies the requirements for Component Area II (Mathematics) and the degree specific requirements.
- 2
MCOM 1330 satisfies the requirements for Component Area IV (Language, Philosophy, and Culture) and the Major requirement.
- 3
ANSC 2360 satisfies the Core Curriculum requirement for Component Area VIII (Social and Behavorial Science) and the Major requirement.
- 4
MCOM 1371 satisfies the Core Curriculum requirement for Component Area IX (Component Area Option)
- 5
A minor is not required for this degree program; however, a student has the option to add a minor, but to do so additional semester credits hours may be needed above the degree program’s stated total semester credit hours.
- 6
The following minors cannot be paired with this degree program: Minor in Conservation Biology, Minor in Early Childhood Education, and Minor in Wildlife Ecology.
Notes
Students must earn a 2.0 minimum overall GPA in all coursework.
Students must meet a 2.0 minimum overall major GPA in all major coursework.
Students must earn a 2.0 minimum SHSU GPA in all coursework.
Students must meet a 2.0 minimum SHSU major GPA in all major coursework.
| First Year | |||
|---|---|---|---|
| Fall | Hours | Spring | Hours |
| AGRI 1131 | 1 | AGBU 2317 | 3 |
| ANSC 1319 & ANSC 1119 | 4 | ENGL 13021 | 3 |
| ENGL 13011 | 3 | HIST 13014 | 3 |
| MATH 13242 | 3 | MCOM 1332 | 3 |
| MCOM 13303 | 3 | PLSC 1307 & PLSC 1107 | 4 |
| 14 | 16 | ||
| Second Year | |||
| Fall | Hours | Spring | Hours |
| Component Area IX | 1 | ACOM 3360 | 3 |
| AGBU 2385 | 3 | MATH 1342 | 3 |
| AGRI 1309 or CSTE 1330 | 3 | MCOM 2371 | 3 |
| HIST 13024 | 3 | MCPA 2382 | 3 |
| MCOM 13716 | 3 | POLS 23065 | 3 |
| POLS 23055 | 3 | ||
| 16 | 15 | ||
| Third Year | |||
| Fall | Hours | Spring | Hours |
| Component Area III | 4 | Component Area III | 4 |
| Component Area V | 3 | AGBU 3361 | 3 |
| ANSC 23607 | 3 | ANSC 3376, 4398, or AGRI 4350 | 3 |
| ANSC 3363 | 3 | MCPA 3383 | 3 |
| MCPA 3381 | 3 | MCPA 3388 | 3 |
| 16 | 16 | ||
| Fourth Year | |||
| Fall | Hours | Spring | Hours |
| Component Area IX | 3 | AGRI 4388 | 3 |
| Advanced Electives: ACOM, AGBU, AGED, AGET, AGRI, ANSC, EQSC, PLSC, or WMGT | 6 | Advanced Electives: ACOM, AGBU, AGED, AGET, AGRI, ANSC, EQSC, PLSC, or WMGT | 11 |
| AGRI 4120 | 1 | ||
| AGBU 4340, 4363, or 4386 | 3 | ||
| 13 | 14 | ||
| Total Hours: 120 | |||
- 1
Satisfies Core Curriculum requirement of Component Area I (Communications).
- 2
MATH 1324 satisfies the requirements for Component Area II (Mathematics) and the degree specific requirements.
- 3
MCOM 1330 satisfies the Core Curriculum requirement of Component Area IV (Language, Philosophy and Cultural) and the degree specific requirement.
- 4
Satisfies Core Curriculum requirement of Component Area VI (U.S. History).
- 5
Satisfies Core Curriculum requirement of Component Area VII (Political Science/Government).
- 6
MCOM 1371 satisfies the Core Curriculum requirement for Component Area IX (Component Area Option)
- 7
ANSC 2360 satisfies the Core Curriculum requirement of Component Area VIII (Social and Behavorial Sciences) and the Major requirement.
Notes
Students must earn a 2.0 minimum overall GPA in all coursework.
Students must meet a 2.0 minimum overall major GPA in all major coursework.
Students must earn a 2.0 minimum SHSU GPA in all coursework.
Students must meet a 2.0 minimum SHSU major GPA in all major coursework.
The following minors cannot be paired with this degree program: Minor in Conservation Biology, Minor in Early Childhood Education, and Minor in Wildlife Ecology.
The Texas Higher Education Coordinating Board (THECB) marketable skills initiative is part of the state’s 60x30TX plan and was designed to help students articulate their skills to employers. Marketable skills are those skills valued by employers and/or graduate programs that can be applied in a variety of work or education settings and may include interpersonal, cognitive, and applied skill areas.
The BS in Agricultural Communications is designed to provide graduates with the following marketable skills:
- Apply independent and team-working skills to accomplish objectives and meet deadlines in a variety of agricultural industry communication-related enterprises.
- Demonstrate a work ethic and soft skills that are desirable of an employee.
- Combine written and oral communication skills to effectively convey a message to the specified audience.
- Formulate agricultural literacy and advocacy approaches to properly inform and educate the general public about agriculture.
