MKTG 3350. Services Marketing Management. 3 Hours.
Students examine the characteristics of the service domain. The planning, organization, production, and marketing of quality services are the focus of the course.
Prerequisite: MKTG 3310.
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Bachelor of Business Administration, Major in Management
https://catalog.shsu.edu/undergraduate/colleges-academic-departments/business-administration/management-marketing-and-information-systems/bba-management/...Management major. This includes MGIS 3330 and MKTG 3350 as they would count as MGMT...
