MCSMÂ 1310. Introduction to Sports Media. 3 Hours.
Students are introduced to a spectrum of skills in sports media, including beat and local sports journalism, investigative and longform sports reporting, live audio and video broadcasting, marketing and promotion for professional teams, strategic communication for sports teams and social media branding for athletes. Discussion of professional ethics, biases and professional obligations is combined with exploration of sports communication in established professional leagues, international sports, esports and digital gaming.
