Bachelor of Arts, Major in Mass Communication: Broadcast Production

Broadcast Production

Students completing the Broadcast Production concentration prepare for decision-making and technical responsibilities in broadcast, radio, television, and social media. Technical, artistic, and management skills combine to ensure that quality electronic content is presented in an effective, appropriate, cost-effective, and engaging manner.

Requirements

All students who choose to declare a major or minor in Mass Communication or Ag/Com will be required to pass the Pearson Grammar Competency Lab with a score of 80 percent or better before they will be allowed to register for 3000 or 4000-level courses in MCOM.  The lab is offered free of charge. Please see Grammar Module for additional information.

All students declaring a major or minor in Mass Communication or Ag/Com are required to receive a grade of C or better in all MCOM courses.

All undergraduate students are required to complete at least six hours of writing enhanced courses within the discipline, of which three hours must be advanced.

Bachelor of Arts, Major in Mass Communication: Broadcast Production
Core Curriculum
Component Area I (Communication)6
Component Area II (Mathematics) 13
Component Area III (Life and Physical Science)8
Component Area IV (Language, Philosophy, and Culture) 23
Component Area V (Creative Arts)3
Component Area VI (U.S. History)6
Component Area VII (Political Science/Government)6
Component Area VIII (Social and Behavioral Sciences) 33
Component Area IX (Component Area Option) 4, 54
Degree Specific Requirements
PHIL 2306Contemporary Moral Issues ( ) 43
Select one of the following: 33
Introduction To Economics
Principles Of Macroeconomics
Principles Of Microeconomics
Foreign Language - 14 Hours - 4 Courses (WOLC 1411, WOLC 1412, WOLC 2311, WOLC 2312) 2, 614
Mass Communication Core (14 hours)
MCOM 1130Media Literacy 51
MCOM 1330Media, Culture and Society (Writting Enhanced)3
MCOM 1332Writing For Mass Media (Writing Enhanced)3
MCOM 2371TV & Film Production3
MCOM 3026Media Practicum1
MCOM 4371Mass Media Law And Ethics (Writing Enhanced)3
Courses Required for Concentration (18 hours)
MCOM 1371Audio Production & Performance3
MCOM 3372Single Cam & Non-Linear Edit I3
MCOM 3375Scriptwriting3
MCOM 3377Multi-Camera Studio Production3
MCOM 3379Multi-Camera Field Production3
MCOM 4373Advanced Production3
Concentration Electives (18 hours)18
Sports Media Production I
Media Practicum
Photojournalism
Media Programming
Studio Production
Field & Studio Audio Recording
Production Management
Independent Study
Sports Media Production II
Advanced Audio Production
Multi-Camera Remotes
Directing Multicam Productions
Global Media
Professional Internship
Select Option A or B18
Option A: 18 Credits in 1 Subject Area, 12 Upper Level
Option B: 18 Credits in Business, 12 Upper Level
Total Hours120
First Year
FallHoursSpringHours
Component Area I3Component Area I3
Component Area II13Component Area III4
HIST 130123HIST 130223
MCOM 13303MCOM 13323
MCOM 13713MCOM 23713
 15 16
Second Year
FallHoursSpringHours
Component Area III4Component Area V3
MCOM 113031MCOM 33753
MCOM 33723ECON 2300, 2301, or 230263
POLS 230543POLS 230643
WOLC 141154WOLC 141254
 15 16
Third Year
FallHoursSpringHours
MCOM 33773MCOM 33793
MCOM 30261MCOM Concentration Elective96
Option A or B: Lower Division Course76PHIL 2306103
WOLC 23115, 83WOLC 23125, 83
 13 15
Fourth Year
FallHoursSpringHours
MCOM Concentration Elective93MCOM 43733
MCOM Concentration Elective93MCOM Concentration Elective93
MCOM 43713MCOM Concentration Elective93
Option A or B: Upper Division Course73Option A or B: Upper Division Course73
Option A or B: Upper Division Course73Option A or B: Upper Division Course73
 15 15
Total Hours: 120
MCOM Concentration Elective Courses 8
Select six of the following:
MCOM 2374Sports Media Production I3
MCOM 3026Media Practicum1-4
MCOM 3366Photojournalism3
MCOM 3370Media Programming3
MCOM 3373Studio Production3
MCOM 3376Field & Studio Audio Recording3
MCOM 3378Production Management3
MCOM 4099Independent Study (Limited to 3 SCH)3
MCOM 4374Sports Media Production II3
MCOM 4376Advanced Audio Production3
MCOM 4378Multi-Camera Remotes3
MCOM 4379Directing Multicam Productions3
MCOM 4393Global Media3
MCOM 4398Professional Internship3

The Texas Higher Education Coordinating Board (THECB) marketable skills initiative is part of the state’s 60x30TX plan and was designed to help students articulate their skills to employers.  Marketable skills are those skills valued by employers and/or graduate programs that can be applied in a variety of work or education settings and may include interpersonal, cognitive, and applied skill areas.

The BA in Mass Communication: Broadcast Production is designed to provide graduates with the following marketable skills:

  • Demonstrate strong oral, aural, and written communication skills.
  • Utilize leadership, critical thinking, and team-working skills.
  • Conduct the collection, analysis, and management of digital data.
  • Conceptualize and produce original and creative media.
  • Produce media campaigns for social and digital platforms.